Drew Estate introduced a variety of new products, line extensions and sizes to their already large portfolio to the international market at this year’s InterTabac in Dortmund.
One of the new products is the Herrera Estelí Maduro, which comes in five different vitolas, Short Corona Gorda, Robusto Extra, Lancero Deluxe, Toro Especial and Piramide Fino. Another new release is the Undercrown Dogma, a former collaboration with Cigar Dojo.
“It came out as a 2014 limited edition for Cigar Dojo as a one-time release and it’s one of our most demanded products,” digital marketing manager, Joe Gro, says. “The Dojo community stretches across the world and the first time we came out with it 500 bundles of ten cigars sold out in about 20 minutes.”
Both will be available across Europe. The Undercrown Dogma is a limited edition and comes in bundles of ten to the cost of about EUR 9,00 (USD 109). The Herrera Estelí ranges from about EUR 7,50 to 10,- per cigar (USD 9-12).