After almost 14 years of leading the industry in marketing strategy, branding, and fostering collaborations with the biggest names in the tobacco industry, Manny Iriarte has officially opened his creative studio in Miami, FL titled Manny Iriarte Enterprises.
This announcement comes after news that Mr. Iriarte is launching a new creative project called Fuente The Opus X Society, which is a line of luxury accessory products featuring trademarks licensed from the internationally recognized premium cigar manufacturer, Arturo Fuente. The objective is to elevate the market for luxury accessories by using well known Arturo Fuente brands, such as OpusX and Don Carlos, which showcase Arturo Fuente’s 109-year legacy of supreme quality and consistency.
About 8 years ago, as a result of a close friendship with the Chairman of Arturo Fuente, Mr. Carlos Fuente Jr., Manny created a project called Fuente The OpusX Society – a concept designed around creating luxury lifestyle items that would highlight the power and prestige of the Fuente Fuente OpusX brand.
The idea was to develop a line of accessories for aficionados that includes humidors, leather goods, drinkware, luggage, and other limited-edition articles that represent the passion, love, and loyalty that these aficionados – also known as Fuente Fanatics – have for the Fuente Fuente OpusX brand.
Today, Manny’s vision is a reality. After working very hard over the last 2 years, Manny Iriarte will be presenting the initial line of these limited luxury accessories at the July 2021 annual tradeshow of the Premium Cigar Association (PCA) taking place in Las Vegas, Nevada.