To commemorate Year of the Rabbit, Habanos, S.A. recently unveiled its new Cohiba Siglo de Oro vitola (54 x 115 mm long). The Cohiba Siglo de Oro, factory name Exitosos, also honors the 30th anniversary of Cohiba’s Linea 1492 and is presented in special packaging containing 18 cigars.
The introduction of the new Cohiba cigar, held at simultaneous events across several of the main Asian markets, was organized by The Pacific Cigar Co, the Exclusive Distributor of Habanos, S.A. in Asia-Pacific and Infifon HK, the Exclusive Distributor of Habanos, S.A for Mainland China.
Events were held in Macao, Thailand, Malaysia, Cambodia, Japan, Singapore and Hong Kong. The Hong Kong launch event at the Grand Hyatt Hotel welcomed 120 guests including Ms. Denisse Llamos Infante, Cuba’s Consul in Guangdong, China.
Cohiba Siglo de Oro’s limited production, and the commemoration of the 30th anniversary of Cohiba’s 1492 line, are not the only aspects that make this vitola unique. Cohiba Siglo de Oro will be the first Habanos, S.A. vitola to incorporate an NFC chip into its cases that aficionados can scan to verify the product’s authenticity and learn more about it.