In front of 500 cigar enthusiasts gathered at the New England Cigar Expo, an iconic name in premium cigars unveiled a new identity. After four decades, Two Guys Smoke Shop officially became Two Guys Cigars.
“After all this time, it was clear that our name should reflect who we are and what we stand for,” said David Garofalo, President and Founder of Two Guys Cigars. “We are a cigar shop! Never forget where you came from and never forget who got you there. This change honors our past while pointing boldly to our future.”Â
New signage, updated uniforms, refreshed branding, and the legal work to cement the change are already underway. But the essence remains unchanged: Two Guys Cigars is still the same destination.