The prestigious Globe Cigar Lounge at the Mandarin Oriental Al Faisaliah Hotel in Riyadh hosted a landmark event as Rocky Patel Cigars officially launched in the Kingdom of Saudi Arabia. Organized by The Humidor KSA —formerly known as Business Bay Global—the event welcomed top dignitaries and VIPs from Riyadh’s elite, offering them an exclusive first taste of the globally celebrated Cigar brand.
Rocky Patel himself attended the occasion, personally meeting guests and sharing the story behind his award-winning brand. Throughout the evening, attendees were treated to the rich, complex flavors of the Rocky Patel DBS Cigar and the iconic Rocky Patel Sixty, both showcasing the craftsmanship and passion that define the brand.
In addition to the Cigars, guests were offered a selection of specially paired beverages, crafted by The Globe’s mixologists to complement the Cigars presented that evening. A carefully curated menu of amuse-bouches was also served, designed to enhance the flavor profiles and create an unforgettable sensory experience.
“We are very excited to be in Riyadh and to share some of our finest Cigars with invited guests,” said Rocky Patel. “We’re looking forward to making sure Saudi Cigar aficionados have access to our products very soon through our partnership with The Humidor KSA.”
As part of the event, The Humidor KSA also formally announced that they are now trading under this new name, transitioning from Business Bay Global to strengthen their presence in the Saudi Cigar market. This rebranding marks a new chapter for the company as it looks to elevate the Kingdom’s Cigar culture.
“We are proud to have Rocky Patel here in Riyadh to introduce these amazing Cigars to the who’s who of the city,” said Ali F. Alzayani, Chairman of The Humidor. “Rocky Patel is an award-winning brand, and having him here with us reflects our dedication to bringing the world’s best Cigars to Saudi Arabia.”
Felipe Rojas Bruna, Managing Director of The Humidor KSA, added, “Rocky Patel is an icon in the industry, and the Cigars we present today are a celebration of the many years of dedication Rocky has put into creating some of the world’s finest Cigars. We look forward to making these available very soon to The Humidor KSA clientele.”
With the official introduction of Rocky Patel Cigars to Saudi Arabia, Cigar passionados across the Kingdom can look forward to enjoying these premium Cigars through **The Humidor KSA**’s exclusive distribution network.
