“We introduced Joya Black and the revamped Cabinetta at last year’s IPCPR and the response has been extremely positive. This was a direct follow up for Joya Red’s release two years ago. All together now they form what we call the modern Joya lineup. For this reason, we are looking to provide a practical way for consumers to taste every cigar in that portfolio“ said Juan Ignacio Martínez, Executive President of Joya de Nicaragua.
The Joya sampler is available for $35 and contains five Toros (6 x 52; $7/cigar). The Joya family sampler will begin shipping in August.