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Cigar News – October 15, 2025

Habanos, S.A. Launches “Cedros”

Habanos, S.A. celebrates the 180th anniversary of Partagás with the exclusive launch of “Cedros” in commemoration of the Chinese New Year.

Text: Press Release
Habanos, S.A. Launches “Cedros”

Pacific Cigar, exclusive distributor of Habanos, S.A. in the Asia-Pacific region, together with Infifon HK, exclusive distributor for China have presented the new vitola at the emblematic hotel The Murray in Hong Kong. The ‘Cedros’ vitola (50 ring gauge x 135 mm length), arrives on the market in an elegant box containing 18 Habanos made “Totally Handmade with Long Filler Fillers”. Habanos, S.A. commemorated the 180th anniversary of the prestigious Partagás brand with the launch of its new vitola “Cedros” (50 ring gauge × 135 mm de length) at an event held at the Murray Hotel in Hong Kong. The evening brought together more than 180 guests, who enjoyed a dinner specially designed for the occasion in a festive atmosphere full of tradition. This exclusive edition celebrates the Year of the Snake (Wood). According to the Chinese lunar calendar, the snake represents qualities such as wisdom and wood represents strength and capacity for growth. Undoubtedly, a perfect opportunity to pay tribute to the fundamental role that such a noble material as wood has played in preserving the aromas and organoleptic qualities of Habanos throughout history. Partagás “Cedros” is a limited specialty that stands out for its neat presentation in an elegant box containing 18 Habanos.

Each of these Habanos has been made Totally Handmade with Long Filler’ using selected wrapper, filler and binder leaves coming from the Vuelta Abajo’ plantations, in Pinar del Río*, Cuba’. This region is recognized worldwide as the cradle of what is considered the world’s best tobacco, thanks to its exceptional soils, unique climate and centuries-old tobacco growing tradition. Beyond celebrating the Chinese New Year, this launch stands as a tribute to the brand’s rich history, which for 180 years has been a benchmark of quality and prestige in the cigar industry. This special edition will be available through exclusive Habanos. S.A. distributors.

Partagas Cedros will shortly be available in Swiss Casa del Habano (21st of October 2025) and Habanos Specialist stores (28th of October 2025). Retail sales price per cigar is 64.- Swiss Francs, representing 1152.- Swiss Francs for a box of 18 cigars.

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