Cohiba Talisman Hits The Brazilian Market

At a pleasant evening at La Casa del Habano in Sao Paulo, more than 250 guests had the opportunity to witness one of last year’s most anticipated launches first hand. The Limited Edition Cohiba Talisman was presented to customers, members of the Cuban consulate, cigar-shop owners, distributors, and media in an event organized by Emporium Cigars, the exclusive distributor of Habanos in Brazil, and La Casa del Habano’s ESCH Café.

Guests had the opportunity to buy the new release at a 10% discount on unit or box price. A jazz band set the tone of the cocktail party, which lasted well into the night.

The Cohiba Talisman EL 2017 is already available in the main cigar shops in the country at an average price of USD 95 per stick.