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Cigar Industry – June 9, 2017

Xikar and RoMa Craft Tobac Announce License Agreement

Xikar to market an array of products with RoMa Craft brand logos.

Text: Press Release
Roma Craft and Xikar cooperation

Xikar Inc. and RoMa Craft Tobac announce a long-term license agreement under which Xikar will manufacture and market an assortment of cutters, lighters, travel cases, mobile ashtrays and other accessories bearing RoMa Craft brand logos and artwork.

According to Xikar President Kurt Van Keppel, the addition of RoMa Craft licensed products will bring new sales and excitement to the Xikar brand. “We are very excited to continue and expand our association with RoMa Craft Executives Skip Martin and Mike Rosales, and their brands. They have brought exceptional products to the cigar market, and we are confident that these branded accessories will enhance their tenacious connection with consumers.”

Skip Martin, founder of RoMa Craft added, “We have always been a consumer-oriented organisation, which makes XIKAR an obvious selection as our go-to for lighters, cutters and accessories. Last year’s collaboration of the 5th Anniversary CroMagnon Monolith was extremely well received by the industry, selling out in only a few days. It is great to build on that success with the development of individual pieces that represent our core brands. XIKAR and RoMa Craft’s commitment to quality and exceptional customer experience makes this an all-around great fit for our teams and customers.”

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