New-Mix Classics reflects on Alec Bradley’s history with PCA, intended to evoke nostalgia amongst tobacconists and brand advocates. Only 1,000 units will be offered for sale exclusively to PCA Trade Show attendees on a first come first served basis at Booth #1205.
“I think announcing a mystery attendee exclusive release ahead of the PCA helps pull more tobacconists into the show. There’s nothing more exciting than a dramatic reveal!”—Second Generation Cigar Maker, Bradley Rubin.
The contents of New-Mix Classics will be revealed at the show but you can get a sneak peek below.