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Rocky Patel Fifty Relaunch

Rocky Patel Brings Back Fifty in Toro Vitola

Rocky Patel’s Fifty, initially released in 2011, returns this summer in the form of a small batch release and only in the Toro shape, a 6 1/2 x 52. The relaunched cigar will be introduced at the IPCPR trade show on July 10 and is expected to begin shipping to tobacconists in the US later this month.

For this initial run, 1,000 lacquered 10-count boxes were produced. The original Rocky Patel Fifty brand was a “limited edition” issue of 2,000 numbered 20- count boxes in three vitolas – Robusto, Toro, Torpedo. It was unveiled at the IPCPR in 2011 to commemorate Rocky Patel’s 50th birthday.

“We’re excited to have the Fifty Toro back in the portfolio,” said Patel, company president and CEO. “Over the past few years, we were asked repeatedly for this cigar. It was the blend. It was the box. It was the whole luxurious package that the Fifty represented.”

Rolled at the TaviCusa factory in Esteli, Nicaragua, the relaunched Rocky Patel Fifty Toro will carry a suggested retail of $21, identical to the pricetag of the original. It will also stay true to the 2011 blend, featuring the same lush Ecuadoran Habano-seed Oscuro wrapper surrounding a Nicaraguan filler and binder blend.

Rocky Patel Fifty

Origin: Nicaragua, TaviCusa
Wrapper: Ecuador
Binder: Nicaragua
Filler: Nicaragua
Size: Toro 6 1/2 x 52, USD 21,-
Limited to: 1,000 boxes of ten cigars


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