LOFB Cigars Expands Sales Team with Industry Veterans

LOFB Cigars is strengthening its sales force with the addition of two seasoned professionals, Massiel Prieto and Justin Sandlin. Bringing decades of combined experience in the cigar industry, Prieto and Sandlin will report to Director of Sales Eddie Tarazona as the company continues its mission of excellence in premium cigars and championing men’s mental health.

Massiel Prieto has been a part of the cigar industry since 2009, starting as a retail specialist at Speakeasy Cigar Lounge in Miami. She then spent 12 years at My Father Cigars, where she played a key role in customer service and in-house sales, contributing to the brand’s rise to prominence. Most recently, she managed Tabacon Cigars & Spirits in Doral, further honing her expertise and industry relationships.

“Joining LOFB Cigars was an easy decision, not just because of my passion for cigars, culture, and community, but because of the powerful message behind this brand,” said Prieto. “The cigar world has always been a place of connection and conversation and tying that to men’s mental health is both necessary and impactful. I’m proud to be part of a company that not only crafts incredible cigars but also stands for something greater—bringing awareness, strength, and support to a cause that truly matters.”

Justin Sandlin, a third-generation cigar salesman, has spent 17 years in the industry as an inside sales expert. He is best known for his decade-long tenure with Miami Cigar & Co., followed by his work with Quality Importers, where he gained valuable insights into cigar accessories and the broader industry landscape. Over the years, he has built strong relationships with retailers across multiple states, including Texas, Oklahoma, New Mexico, Colorado, Louisiana, Arkansas, Mississippi, Alabama, Georgia, Alaska, and Hawaii.

With the addition of Prieto and Sandlin, LOFB Cigars is poised to expand its reach and reinforce its commitment to delivering premium cigars while tackling the issue of men’s mental health.