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Cigar Industry – October 16, 2017

Habanos S.A.: New Strategic Marketing Director Announced

Habanos, S.A. announced that Mr. Rodrigo González Jiménez was appointed as new Strategic Marketing Director.

Text: Irene Rittler
Habanos S.A.

Habanos, S.A. announced that Mr. Rodrigo González Jiménez was appointed as new Strategic Marketing Director.

Rodrigo González has more than 15 years of experience in Communication and Marketing areas in multinational companies. He started working in Imperial Tobacco Company in 2006 where he occupied different responsibilities in the Corporate Communications and Trade & Consumer Marketing divisions. In 2014, he assumed the position of Operational Marketing Deputy Director in Habanos, a role he held until this moment.

Rodrigo González is replacing Mr. José María López Inchaurbe in the position, following José María’s appointment last May as the new Habanos, S.A. Development Vice-president.

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Your Cigar Journal Team