J.C. Newman Ships Yagua to Retailers

Today, J.C. Newman Cigar Co. began shipping 1,250 boxes of its acclaimed Yagua cigars to premium cigar retailers in the United States. This is the first release of Yagua in 2022. A second release is expected around Thanksgiving.

“Yagua is one of the oddest cigars on the market,” said Drew Newman, fourth-generation cigar maker. “Because Yagua breaks all of the rules for how premium cigars should be rolled, it continues to shock me that many cigar enthusiasts love Yagua and that the brand has gained an almost cult-like following.”

Yagua is a recreation of a farm-rolled cigar from Cuba. It is handmade at the J.C. Newman PENSA cigar factory in Estelí, Nicaragua with an underfermented Connecticut Broadleaf wrapper. These special cigars get their unique shape from being tied together with pieces of the Yagua tree. Yagua is a 6” x 52 toro with a suggested retail price of $8 per cigar. Each box contains a Yagua-tree-wrapped bundle of 20 cigars.

“Our factory hates rolling Yagua because it is harder and slower to make cigars like they would have been rolled on a farm,” said Newman. “No two Yaguas are the same. They are truly one-of-a-kind cigars.”


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