InterTabac 2017: My Father Introduces La Opulencia

At the InterTabac trade show in Dortmund My Father Cigars introduced their new cigar, La Opulencia, to Europe, but the fact is that the brand already existed.

“A few of our accounts in the US had it, but now it’s sold nationwide,” Vice President Janny García explains.”It’s an old Cuban brand, but instead of the original artwork we wanted to include it under the My Father umbrella.”

The cigar comes in six different sizes, Petit, Corona, Robusto, Toro, Toro Gordo and Super Toro. They just started shipping it in the US, and in about a month it’s Europe’s turn.

“It’s a box press, medium to full body cigar and very aromatic. It has Nicaraguan filler, a Mexican wrapper and I think it’s something completely different from what we have in our portfolio.”