Davidoff of Geneva USA Announces its Return to the PCA Trade Show

Davidoff of Geneva USA, the leader in the premium cigar industry with iconic global brands such as Davidoff, Zino, Avo and Camacho, will return to the Premium Cigar Association (PCA) Trade Show in 2025. The company’s decision aligns with the key priority of standing closer with its esteemed trade partners and is supported by valuable changes at PCA. The shift of the trade show date to April better fits the company’s and industry’s business cycle and projects the opportunity of more impactful presentation of the company’s brands and programs going forward.

Zak Medwin, Ad Interim President & Commercial Director comments: “I’m very pleased that in recent conversations with PCA leadership we have found closer alignment and a shared vision of shaping our beautiful industry’s future. The PCA event is more than just a trade show for us — it is an opportunity to reaffirm our commitment to the premium cigar industry and our valued busi- ness partners. We are looking forward to spotlighting our iconic brands, connecting with all industry stakeholders and continuing to strengthen our long-standing partnerships.”

PCA Trade Show attendees will find out more as the PCA event approaches and during the show in April 2025.