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Cigar Industry – January 31, 2017

Jonathan Drew Returns to Drew Estate as President With Multi-Year Contract

Drew Estate announced that Company Founder, Jonathan Drew will return to an executive operating role, following a two-year period since the sale of the company to Swisher.

Text: Editors
Jonathan Drew Returns to Drew Estate as President With Multi-Year Contract

Drew Estate announced that Company Founder, Jonathan Drew will return to an executive operating role, following a two-year period since the sale of the company to Swisher. In a multi-year agreement, Drew Estate has named Jonathan Drew as “President and Founder” with oversight for the entire portfolio of brands.

“Jonathan Drew is a dynamic entrepreneur, respected tobacco man, and a tenacious brand evangelist. He is the original Disruptor, and I am excited to help build a team around JD that is raw, provocative, and unafraid to challenge the mainstream and take risks,” explained Drew Estate’s CEO Glenn Wolfson. “Jonathan Drew will reduce his travel and event schedule, instead focusing on the Rebirth of Drew Estate with a conceptual lens toward brand building and team building.”

“We will return to high-level curation, mixed media platforms, and true collaboration. We have lost our way a bit, but DE will bubble back 1,000 times stronger. Believe me,” stated Jonathan Drew.

Jonathan Drew, and his business partner Marvin Samel founded Drew Estate in 1996 first as a small shop in the World Trade Center, and later in 1998 JD moved to Estelí, Nicaragua with the vision to blend the urban walls of New York City with the art of premium hand-made cigars. In 1999, JD released the ACID Infused Cigar Brand, and built a small production facility where he could manage the company’s cigar manufacturing, which later turned into many small factories scattered across the city. In 2006, JD broke ground on La Gran Fabrica Drew Estate overlooking a majestic valley. At over 174,000 square feet it is one of the largest hand made cigar factories on the planet. In 2014 Jonathan Drew, and Co-Founder Marvin Samel sold Drew Estate for an undisclosed sum to Swisher International.

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