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Romeo y Julieta proudly launches the 150th Anniversary Collection at the 2025 Premium Cigar Association (PCA) Trade Show in New Orleans this April\u2014the premier event for premium cigar retailers. This iconic milestone is honored with a fully bespoke 150th Anniversary Humidor featuring an exclusive vitola created for the occasion.<\/p>\n
\u201cIn 19th-century Cuba, the brand\u2019s founders read Romeo and Juliet aloud to factory workers, drawing inspiration from its timeless romance to name the brand,\u201d said Olivia Saad, Senior Brand Manager for Romeo y Julieta. \u201cThese cigars were quite literally Crafted by Love, a tradition that continues to shape everything we do today. This dedication is reflected in the meticulously designed 150th Anniversary Humidor and brought to life in an immersive exhibit at PCA, where we are reaching new levels in storytelling, craftsmanship, and brand experience.\u201d<\/p>\n
\u201cThis anniversary demands a cigar as exceptional as our legacy,\u201d said Rafael Nodal, VP of Product Capability at Tabacalera U.S.A. \u201cThat\u2019s why we introduced new rolling methods at Tabacalera de Garcia. For the first time, a specially trained team of master rollers employed innovative techniques, ensuring each cigar reflects 150 years of legacy.\u201d<\/p>\n
The blend at the heart of the 150th Anniversary Collection was developed in collaboration with renowned tobacco producers and industry leaders. Crafted at Tabacalera de Garcia in the Dominican Republic, it features:<\/p>\n
\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Wrapper: Sumatra Ecuador, fermented under AJ Fernandez\u2019s expert guidance.
\n\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Binder: San Andr\u00e9s, Mexico, cultivated by the Turrent Family.
\n\u00b7 \u00a0 \u00a0 \u00a0 Filler:\u00a0Peruvian leaf & Honduran Jamastran Valley tobacco from the Plasencia Family.
\nDominican tobacco from Jose Mendez & Co.
\nAn aged leaf of undisclosed origin.<\/p>\n
This collection will be available in several formats:<\/p>\n
\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 16-Count Boxes:<\/p>\n
o\u00a0\u00a0 Prologue – Bully (50 x 5) – MSRP: $25 per cigar
\no\u00a0\u00a0 Balconet – Toro (54 x 6) – MSRP: $27 per cigar
\no\u00a0\u00a0 Crescendo – Churchill (50 x 7) – MSRP: $28 per cigar<\/p>\n
\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 3-Count Tins: Featuring Balconet – Toro (54 x 6) – MSRP: $81 per tin
\n\u00b7\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Romeo y Julieta 150th Anniversary Humidor\u2013 Includes a variety of cigars, in addition to the limited-production, Reconciliation – Belicoso (52 x 6 \u215b) cigar<\/p>\n
At PCA 2025, Altadis U.S.A. invites attendees to visit booth #3841 for an exclusive, immersive Romeo y Julieta exhibit showcasing the entire 150th Anniversary Collection. The 150th Anniversary Collection will be available for order at PCA, with shipping to retail partners expected by May 2025.<\/p>\n","protected":false},"excerpt":{"rendered":"
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