{"id":60321,"date":"2022-09-28T11:53:36","date_gmt":"2022-09-28T09:53:36","guid":{"rendered":"https:\/\/www.cigarjournal.com\/?p=60321"},"modified":"2022-09-28T11:53:36","modified_gmt":"2022-09-28T09:53:36","slug":"nicaraguas-oldest-factory-busier-than-ever-in-2022","status":"publish","type":"post","link":"https:\/\/www.cigarjournal.com\/de\/nicaraguas-oldest-factory-busier-than-ever-in-2022\/","title":{"rendered":"Nicaragua\u2019s Oldest Factory Busier Than Ever in 2022"},"content":{"rendered":"<p style=\"font-weight: 400;\">THE highly-respected team at Joya de Nicaragua explained a subtle change in their marketing strategy as well as record numbers during this year\u2019s InterTabac.<\/p>\n<p style=\"font-weight: 400;\">The country\u2019s oldest cigar factory used to run the slogan \u2018The Most Nicaraguan Cigar.\u2019 Revealed at this year\u2019s show was a subtle change in message to \u2018For Those In The Know.\u2019<\/p>\n<p style=\"font-weight: 400;\">\u2018It\u2019s just a gentle refresh,\u2019 smiles Juan Martinez, the company\u2019s President. \u2018We think it better expresses how we are regarded by those who know and love us; they know a good thing when they see it.\u2019<\/p>\n<p style=\"font-weight: 400;\">Joya\u2019s booth was strikingly busy during the tradeshow and Martinez confirmed that a \u2018new world order\u2019 was seemingly now in place for cigars.<\/p>\n<p style=\"font-weight: 400;\">\u2018Covid changed us all, and it undoubtedly changed the cigar industry too,\u2019 he says. \u2018Exactly how that turns out remains to be seen, but it is certain that we are in an outstandingly busy time at the moment.\u2019<\/p>\n","protected":false},"excerpt":{"rendered":"<p>THE highly-respected team at Joya de Nicaragua explained a subtle change in their marketing strategy as well as record numbers during this year\u2019s InterTabac.<\/p>\n","protected":false},"author":18,"featured_media":60322,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"categories":[177,49,2808,44],"tags":[1017],"_links":{"self":[{"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/posts\/60321"}],"collection":[{"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/comments?post=60321"}],"version-history":[{"count":0,"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/posts\/60321\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/media\/60322"}],"wp:attachment":[{"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/media?parent=60321"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/categories?post=60321"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/tags?post=60321"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}