{"id":43296,"date":"2021-09-21T09:38:15","date_gmt":"2021-09-21T07:38:15","guid":{"rendered":"https:\/\/www.cigarjournal.com\/?p=43296"},"modified":"2021-09-21T09:38:15","modified_gmt":"2021-09-21T07:38:15","slug":"casa-cuevas-cigars-rebrands-the-casa-cuevas-prensado-brand","status":"publish","type":"post","link":"https:\/\/www.cigarjournal.com\/de\/casa-cuevas-cigars-rebrands-the-casa-cuevas-prensado-brand\/","title":{"rendered":"Casa Cuevas Cigars Rebrands the Casa Cuevas Prensado Brand"},"content":{"rendered":"<div><span lang=\"EN-US\">Casa Cuevas Cigars\u00a0<\/span><span lang=\"EN-US\">announces that the\u00a0Casa Cuevas Prensado\u00a0line has added a secondary band to distinguish the Prensado from the Casa Cuevas core line of cigars. The Casa Cuevas Prensado line features a Habano and a Maduro version.<\/span><\/div>\n<div>\n<p>Launched in 2017, the Casa Cuevas Prensado is a follow up to the Casa Cuevas core line of cigars. The addition of the secondary band will further distinguish this from the original Casa Cuevas core line.<\/p>\n<p>Luis Cuevas, President of Casa Cuevas Cigars said, \u201cBecause the Prensado is a 6 X 48, we felt that it was too similar in gauge to our Toro, which is 6 X 50. Thus, after much feedback on this issue from retailers and consumers, we knew it was time to accentuate the branding to fully distinguish the Prensado from the Toro when a consumer is simply looking at the layout of the cigars within a box. The Prensados, or box-pressed cigars, are a personal favorite of my father, my son, and I. We look forward to getting behind the Casa Cuevas Prensado and reintroducing the line in this new way.\u201d<\/p>\n<p>Master Blender Luis Cuevas, Sr. believes in making sure that box-pressed cigars are pressed for enough time to maintain their shape. Which means these cigars take longer to roll out to market than their traditionally shaped counterparts.<\/p>\n<p>Luis Cuevas Sr. states, \u201cPrensado cigars need adequate time being pressed. This is non-negotiable in our factory.\u00a0Perfection takes time.\u201d<\/p>\n<p>The Casa Cuevas Prensado Habano is composed of an Ecuadorian Habano wrapper, Nicaraguan binder, and Dominican\/Nicaraguan fillers. The Casa Cuevas Prensado Maduro is composed of a Mexican San Andreas Maduro wrapper, Nicaraguan binder, and Dominican\/Nicaraguan filler. Both blends are made in the Cuevas family-owned Las Lavas Cigar Factory located in Santiago, Dominican Republic.<\/p>\n<p>Both blends are available in one size, a 6X48 box pressed.<br \/>MSRP:<br \/>Casa Cuevas Habano: $8.20<br \/>Casa Cuevas Maduro: $8.40<br \/>The newly branded Casa Cuevas Prensado\u2019s started shipping at the beginning of September.<\/p>\n<p>&nbsp;<\/p>\n<div><span lang=\"EN-US\">For more information please visit:\u00a0<\/span><a href=\"https:\/\/click.icptrack.com\/icp\/relay.php?r=26311073&amp;msgid=205397&amp;act=DBDD&amp;c=1501860&amp;destination=http%3A%2F%2Fwww.casacuevascigars.com%2F&amp;cf=1553&amp;v=1112dedb8fccbf1abb74cf2a29980668f2bf83d4fa136f24bf1d355b7521f0e0\" target=\"_blank\" rel=\"noopener noreferrer\"><span lang=\"EN-US\">www.casacuevascigars.com<\/span><\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Casa Cuevas Cigars\u00a0announces that the\u00a0Casa Cuevas Prensado\u00a0line has added a secondary band to distinguish the Prensado from the Casa Cuevas core line of cigars. The Casa Cuevas Prensado line features a Habano and a Maduro version.<\/p>\n","protected":false},"author":21,"featured_media":43297,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"categories":[177,49,2808,2796],"tags":[5154,6916,6405],"_links":{"self":[{"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/posts\/43296"}],"collection":[{"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/users\/21"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/comments?post=43296"}],"version-history":[{"count":0,"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/posts\/43296\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/media\/43297"}],"wp:attachment":[{"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/media?parent=43296"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/categories?post=43296"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/tags?post=43296"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}