{"id":10910,"date":"2016-03-16T10:53:43","date_gmt":"2016-03-16T09:53:43","guid":{"rendered":"https:\/\/www.cigarjournal.com\/?p=10910"},"modified":"2016-03-16T10:53:43","modified_gmt":"2016-03-16T09:53:43","slug":"detailed-information-about-the-new-hoyo-by-general-cigar-now-available","status":"publish","type":"post","link":"https:\/\/www.cigarjournal.com\/de\/detailed-information-about-the-new-hoyo-by-general-cigar-now-available\/","title":{"rendered":"Detailed Information About the New Hoyo by General Cigar Now Available"},"content":{"rendered":"<p>General Cigar will launch a new version of Hoyo de Monterrey exclusively for brick and mortar retailers. The new collection called Hoyo will be available in four sizes ranging in price from $5.49 to $6.99 and begins shipping to all retailers in the U.S.A. on April 1.<\/p>\n<p>Hoyo was inspired by Hoyo Edici\u00f3n de Cumplea\u00f1os 150, a successful, limited edition cigar released last year. Hoyo 150th anniversary took the first step toward breaking the conventions of the brand by featuring a new variety of Nicaraguan tobacco, a shade-grown wrapper never used before in any other cigar. With sleek new packaging and a contemporary logo, Hoyo Edici\u00f3n de Cumplea\u00f1os 150 represented a new wave of the brand.<\/p>\n<p>Hoyo features the same Esteli-grown Habano shade wrapper by Plasencia used in \u201c150\u201d and adds extended fermentation to deepen the flavor. The blend consists of three different tobaccos \u2013 a Pennsylvania Ligero, plus Nicaraguan Esteli and Nicaraguan Ometepe leaves. Each of the filler leaves was aged for more than 18 months. An aged Ecuadoran Sumatra binder ensures an even burn.<\/p>\n<p>Each of the four vitolas will be packaged in 20-count black boxes with silver branding elements. They are:<br \/>\nGigante (6\u201d x 60) \u2013 SRP per cigar is $6.99<br \/>\nToro (6\u201d x 50) \u2013 SRP per cigar is $6.79<br \/>\nRobusto (5\u201d x 54) \u2013 SRP per cigar is $6.59<br \/>\nRothschild (4.5\u201d x 50) \u2013 SRP per cigar is $5.49.<\/p>\n<p>Future new releases will be branded under the name of Hoyo.<\/p>\n<p><img class=\"alignnone size-full wp-image-10912\" src=\"https:\/\/www.cigarjournal.com\/wp-content\/uploads\/2016\/03\/Hoyo-monterrey-toro-single-cigar.jpg\" alt=\"Hoyo-monterrey-toro-single-cigar\" width=\"1024\" height=\"286\" srcset=\"https:\/\/www.cigarjournal.com\/wp-content\/uploads\/2016\/03\/Hoyo-monterrey-toro-single-cigar.jpg 1024w, https:\/\/www.cigarjournal.com\/wp-content\/uploads\/2016\/03\/Hoyo-monterrey-toro-single-cigar-500x140.jpg 500w, https:\/\/www.cigarjournal.com\/wp-content\/uploads\/2016\/03\/Hoyo-monterrey-toro-single-cigar-768x215.jpg 768w, https:\/\/www.cigarjournal.com\/wp-content\/uploads\/2016\/03\/Hoyo-monterrey-toro-single-cigar-770x215.jpg 770w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>General Cigar will launch a new version of Hoyo de Monterrey exclusively for brick and mortar retailers. The new collection called Hoyo will be available in four sizes and begins shipping to all retailers in the U.S.A. on April 1.<\/p>\n","protected":false},"author":21,"featured_media":10911,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"categories":[49,55,44],"tags":[829,1647,2193,1844,2192,2195,2194],"_links":{"self":[{"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/posts\/10910"}],"collection":[{"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/users\/21"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/comments?post=10910"}],"version-history":[{"count":0,"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/posts\/10910\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/media\/10911"}],"wp:attachment":[{"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/media?parent=10910"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/categories?post=10910"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cigarjournal.com\/de\/wp-json\/wp\/v2\/tags?post=10910"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}